iGaming NEXT TV

06 May 2021

iGaming NEXT Podcast #5 – Jesper Svensson, CEO Betsson Group

Jesper Svensson
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Pierre Lindh
Co-Founder | Managing Director

Originally spawning from an iGaming career that started at the age of 17 during the early days of the online poker boom, Pierre Co-founded the event management company Ambassadör Events in 2013. The company specialises in B2B & B2C event concepts targeting the gaming sector with more than 600 successful projects behind them for most of the major organisations within the industry. In 2016, Pierre Co-Founded the primary award show of the gaming industry, iGaming IDOL followed by the content driven conference, iGaming NEXT in 2018.


Jesper Svensson has been in the gaming industry since the mid-2000s. Over the years he worked in senior positions in several gaming companies in Europe and Asia. He joined Betsson in 2013 as the managing director of its flagship brand, betsson.com. In 2015 he became Betsson’s Chief Commercial Officer and was then made acting CEO in September 2017. Just three months later, he was appointed as CEO for Betsson Operations.
Jesper holds a Master in International Business from EAE Business School (Barcelona) and a Bachelor in Marketing from BI Norwegian Business School (Oslo). Jesper is passionate about sports and gaming.

???? Channelisation in the Swedish market
???? Ethical approach to marketing in the current climate
???? What emerging markets are Betsson looking into?
???? How does a deal like Rizk happen? What considerations are taken to understand value, synergies etc.
???? What are the secrets to Betssons success in its company culture?
???? Where is Betsson in five years?

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